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Physical Media - making a real difference in a real world
(Posted on 24/06/24)With the advent of digital media, there’s a continued argument against the popularity and need for physical media. You could look at our consumption of news, for example. Many believe that physical news media has had its day, with newspaper readerships appearing to fall and our phones being the main way news is consumed for many people. TV marketing budgets too have seen a fall, as viewers move towards online or streamed content, instead of... Read more...
Location, location, location: why the location of your networking/event can make or break its success
(Posted on 17/06/24)When planning an event, whether it’s a training session for your staff, corporate hospitality for your clients or a celebration of any kind for your business, there are so many factors to consider. What’s the format? Who to invite? When would be the best time of year to hold it? What would be the preferred time of day? One of the most important factors to consider is, of course, the location. In fact, this might be the most significant... Read more...
Zebra helps TSA members to ‘Get the Measure of Marketing’
(Posted on 16/05/24)Zebra Marketing has worked with The Survey Association (TSA), the trade association representing land surveyors in the UK, since 2022. We provide TSA with all-round marketing support, including copywriting and design for its corporate literature, content for its social media and website, and more.As part of the event management we provide to TSA, we proposed a new series of Business Improvement Seminars for TSA members, in line with the organisation... Read more...
Creating an experience! The guide to getting the event location right
(Posted on 09/05/24)An event isn’t just creating the opportunity to get people together, it’s about creating memories and magic. Therefore, it’s important to make sure the venue space is the right fit for the event. The space you choose can make or break your event, and there are a lot of factors that need to be taken into account. Here are our top five tips for finding the best event location.1 &... Read more...
Sense of time – how to stop team photos becoming dated too soon
(Posted on 25/03/24)Team photos, either individual or group shots, should be an accurate representation of those pictured at a given time. Every picture dates, from the moment it’s committed to a frozen photographic image – be that a snapshot or screengrab on a phone, or a professionally shot and lit portrait. But there are ways to ensure that your team photos have less chance of dating from the day they are uploaded to a company website or LinkedIn profile... Read more...
Serving up another taste of history – cocoa-ing back in time
(Posted on 18/03/24)As our previous article on the history of our new Zebra HQ (aka The Cocoa Rooms) proved so popular, we couldn’t resist expanding our research to find out more about the historic building which Zebra now calls home.With plenty of gaps in our knowledge as to the history of the building, we felt it was only right to continue to piece together this intriguing puzzle. We would therefore like to thank Cllr Helen Maurice-Jones of the Rossett... Read more...